In any competitive marketplace, creating the best experience for your customers is the main goal. When it comes to customer interactions, a majority of them happen over the phone. But without face-to-face interaction, many companies fail to make a lasting impression.
Your business’s phone greeting is typically the first interaction your customers get with your company. That’s why the greeting message you use could make or break your customers’ entire experience.
Here’s how using a professional voice-over recording or messaging can help you deliver maximum customer satisfaction.
Maximizing Customer Experience
An effective call flow design can better manage customer expectations and guide them where you want, in the same way that a good website is designed to encourage specific behaviors for visitors.
A valuable interaction with your customer service department will make a customer more likely to make a purchase and give higher satisfaction ratings. One effective way to do this is by identifying the types of customers you get and building your voice-over script around them.
Providing a Professional Tone
A half-baked voice recording with low-quality equipment and a mediocre script can’t possibly have a good impact on the callers that contact your business for information. A recording made with exceptional equipment, by a voice-over talent with a professional-sounding tone however can make a surprisingly big difference.
The sound of professional voice recordings provides customers with a sign that they’re dealing with a stable and established company. Professional voice recording studios have years of experience in engineering recorded audio exactly how you need it.
Filling Out the Phone Greeting Script
Since it’s usually a business owner’s first time dealing with writing an effective phone greeting script, they aren’t exactly sure what it should include. Important information like business locations and working hours tend to be forgotten.
To avoid incomplete system greetings that leave customers with more questions than they came with, you should hire professional voice recording services that can help by:
Providing examples of greeting scripts
Visualizing the call flow by creating a chart
24/7 support and service to help business owners throughout the operation
Staying Away from Legal Issues
Recording phone greetings in-house can have several unforeseen problems that most businesses don’t even realize initially, including some legal issues. Not only does it sound worse than a professional recording, but it can also create problems for the business if the employee whose voice recording is being used quits or is terminated.
Without a contract between you and the ex-employee, there can be some legal issues if the recording is still used. A professional voice recording done by a hired third party will help you avoid all the fuss entirely.
Improving Employee Efficiency
A huge benefit that businesses usually don’t realize which comes with automating their call flow, is that employees have more time to focus on more important work rather than answering calls and directing them all day.
Without a scripted and automated voice-over recording system, employee efficiency is wasted. It also leads to an increase in job satisfaction and extended employment rates in the company.